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  • Think differently to find the best talent: Recruitment in a disruptive digital age
  • Turning leadership on its head: Finding the leaders around you
  • How buying on emotion led to one of the best customer experiences I’ve had.
  • Nothing goes together like a bird feeder, chocolate and the Bossa Nova (?!)
  • What the NHS can teach us about customer relationship management

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Recent Articles

  • Think differently to find the best talent: Recruitment in a disruptive digital age
  • Turning leadership on its head: Finding the leaders around you
  • How buying on emotion led to one of the best customer experiences I’ve had.
  • Nothing goes together like a bird feeder, chocolate and the Bossa Nova (?!)
  • What the NHS can teach us about customer relationship management

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Read more about the article Would NPS be better if its scale only had three numbers?

Would NPS be better if its scale only had three numbers?

  • Post author:Adrian Swinscoe
  • Post published:March 4, 2020
  • Post category:Article/Customer Experience/Featured/Top Picks

A question I have been asking myself recently is: Would Net Promoter Score (NPS) be better if it’s scale only had three numbers? Now, before I get accused of heresy,…

Continue ReadingWould NPS be better if its scale only had three numbers?
Read more about the article The future of travel we deserve

The future of travel we deserve

  • Post author:Liliana Petrova
  • Post published:January 22, 2020
  • Post category:Article/Customer Experience

This week on the CES 2020 main stage Delta’s CEO Ed Bastian presented a vision about the future of travel that “might happen in just a few years.” Many of us have been working…

Continue ReadingThe future of travel we deserve
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