E-Book: Building a Customer-centric Business Strategy
We all know that improved customer experience can drive a massive increase in business performance, but how does this show up in practice? Drawing on a number of recent examples…
E-Book: Understanding Customer Outcome-driven GDPR
The General Data Protection Regulation (GDPR) will be coming into force in May 2018. Although many businesses have plans in place to ensure compliance, a significant number have not yet…
E-Book: Measuring the RoI of CX
We know that great customer experience leads to improved business performance, yet it seems to be a problem for customer experience improvement projects to get the kind of traction and…