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Customer Innovation

Top Picks

  • Think differently to find the best talent: Recruitment in a disruptive digital age
  • Turning leadership on its head: Finding the leaders around you
  • How buying on emotion led to one of the best customer experiences I’ve had.
  • Nothing goes together like a bird feeder, chocolate and the Bossa Nova (?!)
  • What the NHS can teach us about customer relationship management

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Recent Articles

  • Think differently to find the best talent: Recruitment in a disruptive digital age
  • Turning leadership on its head: Finding the leaders around you
  • How buying on emotion led to one of the best customer experiences I’ve had.
  • Nothing goes together like a bird feeder, chocolate and the Bossa Nova (?!)
  • What the NHS can teach us about customer relationship management

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Read more about the article C minus for CX?

C minus for CX?

  • Post author:Charles Bennett
  • Post published:June 21, 2020
  • Post category:Article/Customer Innovation

Isn’t it time Customer Experience figured more in schools? Imagine for a moment that you are back in your teens and you are considering what you are going to do…

Continue ReadingC minus for CX?
Read more about the article The Case for Customer Experience V2.0

The Case for Customer Experience V2.0

  • Post author:Charles Bennett
  • Post published:June 20, 2020
  • Post category:Article/Customer Experience/Customer Innovation

It's time for an upgrade I have sat in an increasing number of meetings in the last months where business heads have asked the same question: “don’t you think that…

Continue ReadingThe Case for Customer Experience V2.0
Read more about the article When statistics hide the truth about customer complaints

When statistics hide the truth about customer complaints

  • Post author:Nick Bush
  • Post published:June 11, 2020
  • Post category:Customer Innovation

Ofgem’s complaints report shows the problem – and the opportunities The trouble with being a customer experience-obsessive is that as soon as you hear an item on the news about…

Continue ReadingWhen statistics hide the truth about customer complaints
Read more about the article Is your customer retention approach all wrong?

Is your customer retention approach all wrong?

  • Post author:Charles Bennett
  • Post published:June 10, 2020
  • Post category:Customer Innovation

You might want to re-think your customer retention strategy If your customer attrition rate is higher than your competitors or if a well-meaning executive has decided to reduce the percentage…

Continue ReadingIs your customer retention approach all wrong?
Read more about the article AI: are you being duped by Google’s Duplex?

AI: are you being duped by Google’s Duplex?

  • Post author:Nick Bush
  • Post published:June 6, 2020
  • Post category:Article/Customer Experience/Customer Innovation

Getting a realistic view on the rise of the machines means being aware of the hype cycle Film buffs will know that this year marks the 50th anniversary of Stanley…

Continue ReadingAI: are you being duped by Google’s Duplex?
Read more about the article Forget Best Practice – it won’t get you anywhere

Forget Best Practice – it won’t get you anywhere

  • Post author:Charles Bennett
  • Post published:June 5, 2020
  • Post category:Customer Innovation/Top Picks

Gaining a competitive edge requires you to go beyond accepted norms One of the values that I have always believed to be critical to customer experience is “the competitive edge”.…

Continue ReadingForget Best Practice – it won’t get you anywhere
Read more about the article “Most Lean service programmes don’t deliver much value to the customer”

“Most Lean service programmes don’t deliver much value to the customer”

  • Post author:Charles Bennett
  • Post published:May 29, 2020
  • Post category:Article/Customer Experience/Customer Innovation

Examining the evidence shows that Lean has a way to go to enable customer-centricity I once made this statement to a group of Lean Six Sigma Master Black Belts. I…

Continue Reading“Most Lean service programmes don’t deliver much value to the customer”
Read more about the article Want to get results? Stop being results-driven!
By Kamyar Adl via Wikimedia Commons

Want to get results? Stop being results-driven!

  • Post author:Nick Bush
  • Post published:May 28, 2020
  • Post category:Article/Customer Experience/Customer Innovation/Leadership

Remove the obvious and focus on the meaningful Look through any selection of LinkedIn profiles and you’ll find the usual array of chest-beating descriptions of people’s skills and attributes. I’m…

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Read more about the article 10 Stats Linking Employee Experience with Customer Experience

10 Stats Linking Employee Experience with Customer Experience

  • Post author:Guest Contributor
  • Post published:May 22, 2020
  • Post category:Customer Innovation

Great employee experience drives great customer experience I ran across an infographic in a Forbes article recently, exploring the 10 stats linking employee experience to customer experience. It really is…

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Read more about the article Changing the mindset, one outcome at a time

Changing the mindset, one outcome at a time

  • Post author:Charles Bennett
  • Post published:May 17, 2020
  • Post category:Customer Innovation

Customer Outcome Management will fundamentally change the approach you take - to everything. In my earlier article, I introduced the concept of outcome-based thinking. It’s best illustrated by an example…

Continue ReadingChanging the mindset, one outcome at a time
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