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Customer Experience

Top Picks

  • Think differently to find the best talent: Recruitment in a disruptive digital age
  • Turning leadership on its head: Finding the leaders around you
  • How buying on emotion led to one of the best customer experiences I’ve had.
  • Nothing goes together like a bird feeder, chocolate and the Bossa Nova (?!)
  • What the NHS can teach us about customer relationship management

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Recent Articles

  • Think differently to find the best talent: Recruitment in a disruptive digital age
  • Turning leadership on its head: Finding the leaders around you
  • How buying on emotion led to one of the best customer experiences I’ve had.
  • Nothing goes together like a bird feeder, chocolate and the Bossa Nova (?!)
  • What the NHS can teach us about customer relationship management

All articles

Read more about the article Creating organisational change using Business Process Management (BPM)

Creating organisational change using Business Process Management (BPM)

  • Post author:Michelle Badenhorst
  • Post published:December 9, 2019
  • Post category:Article/Customer Experience

For the past few months I’ve been engaging in an Enterprise Resource Planning (ERP) system merger & new supply chain management project. I was mainly involved with change management, more specifically…

Continue ReadingCreating organisational change using Business Process Management (BPM)
Read more about the article Creating a memorable coffee shop experience

Creating a memorable coffee shop experience

  • Post author:Michelle Badenhorst
  • Post published:December 6, 2019
  • Post category:Article/Customer Experience/Customer Innovation

How can retailers stand out from the competition and ensure sustainability of in-store coffee experiences? My husband and I recently visited a local coffee shop with some friends, and I…

Continue ReadingCreating a memorable coffee shop experience
Read more about the article How not to leave customers stranded on the busiest travel day of the year?

How not to leave customers stranded on the busiest travel day of the year?

  • Post author:Liliana Petrova
  • Post published:December 2, 2019
  • Post category:Article/Customer Experience

Meet Diane. She is traveling with her 2 year old and 5 year old to her in-laws’ house for Thanksgiving. This is the one annual trip she has to take.…

Continue ReadingHow not to leave customers stranded on the busiest travel day of the year?
Read more about the article Who should I hire first on my cx team?

Who should I hire first on my cx team?

  • Post author:Liliana Petrova
  • Post published:November 27, 2019
  • Post category:Article/Customer Experience

Although Customer Experience has been around for a long time, hiring for CX has become a greater priority for executives and funding committees only in the last 5 years. With…

Continue ReadingWho should I hire first on my cx team?
Read more about the article Using data to improve customer experience

Using data to improve customer experience

  • Post author:Ian Golding
  • Post published:November 1, 2019
  • Post category:Customer Experience/Interview

I recently conducted an interview with ReachForce on the subject of ‘using data to improve Customer Experience’ – here is what I had to say… How did you become so passionate about…

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Read more about the article Is your business customer obsessed?

Is your business customer obsessed?

  • Post author:Safwan Khan
  • Post published:October 25, 2019
  • Post category:Article/Customer Experience/Top Picks

If you’re not running a customer-obsessed business, you might be missing out. I have noticed many companies are focusing on being customer obsessed. What does that actually mean? Well, in…

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Read more about the article Improve your customer service with more “gorms”

Improve your customer service with more “gorms”

  • Post author:Nick Bush
  • Post published:October 23, 2019
  • Post category:Article/Customer Experience

A distant reminder of Candid Camera is nothing to smile about. As a TV-obsessed tot in the 1960s, one of my favourite programmes was Candid Camera. With its procession of…

Continue ReadingImprove your customer service with more “gorms”
Read more about the article Trust – the embodiment of customer experience

Trust – the embodiment of customer experience

  • Post author:Ian Golding
  • Post published:October 21, 2019
  • Post category:Article/Customer Experience

Trust – a small word that means so much. It is a word that plays an enormous part in all our lives. A word that epitomises our start in life…

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Read more about the article Making customers feel welcome is so easy but why is it still so rare?

Making customers feel welcome is so easy but why is it still so rare?

  • Post author:Nick Bush
  • Post published:October 17, 2019
  • Post category:Article/Customer Experience

A "non-toxic" theatre visit ticks all the right boxes If you’re lucky enough to get a ticket to a popular West End show – and in my case even luckier…

Continue ReadingMaking customers feel welcome is so easy but why is it still so rare?
Read more about the article Customer Experience Audit: Cadillac scores millennial customers with future-forward thinking

Customer Experience Audit: Cadillac scores millennial customers with future-forward thinking

  • Post author:Liliana Petrova
  • Post published:October 15, 2019
  • Post category:Case Study/Customer Experience

The automotive industry is right next to the airline industry in terms of innovation and keeping up with the pace of technology growth. Surprisingly, both are extremely slow to keep up…

Continue ReadingCustomer Experience Audit: Cadillac scores millennial customers with future-forward thinking
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